Marketing Systems That Power Scalable Growth
We help organizations build the marketing side of their go-to-market strategy, from planning and execution to full integration with operations and sales — so they can scale smarter, faster, and with greater consistency.
GTM Planning | Campaign Execution | Seamless Integration
-
Build smart strategies and clear marketing goals
-
Execute high-performing campaigns with precision
-
Connect marketing, sales, and operations for unified growth
The mPowered Approach
Our Proven Process for Smarter Growth
We don't just "consult" — we implement systems. From strategic foundations to daily execution, we build marketing operations that fuel consistent, scalable success.
Our 3-Step Method:
-
Plan: Strategic GTM framework and goal setting
-
Build: Campaign operations, templates, workflows
-
Integrate: Alignment with sales, CRM, operations
Who We Help
Built for Growing Teams Ready to Scale
-
Mission-driven brands and organizations
-
Growth-stage companies building their marketing engine
-
Teams expanding into new markets and regions
-
Teams struggling with chaotic or inconsistent marketing execution
-
Organizations ready to align marketing, sales, and operations for real impact
What You Get
Deliverables That Drive Results
-
Custom GTM Strategy and Roadmap
-
Plug-and-Play Campaign Planning Templates
-
Execution Frameworks and Operational Playbooks
-
CRM and Sales System Integration
-
Measurement and Reporting Dashboards
Our Services
1
Go-to-Market Systems Audit
-
GTM systems audit across marketing, sales, and ops
-
Campaign workflow + funnel stage mapping
-
Lead scoring, routing, and attribution assessment
-
Includes full conversion path optimization (from lead to revenue)
2
GTM Campaign Enablement & Execution
-
Repeatable frameworks for paid, content, lifecycle, and events
-
Sales and marketing alignment cadences (pre-launch, in-flight, post-campaign)
-
Focus on conversion follow-up, pipeline progression, and reporting
-
Playbooks, docs, and shared templates included
3
Revenue Marketing Integration
-
Revenue-focused GTM programs (lead gen through pipeline close)
-
Funnel reporting, campaign measurement, and attribution modeling
-
Lifecycle design + lead nurturing infrastructure
-
Executive alignment + RevOps collaboration
4
Strategic GTM Launch Support
-
Support for new product launches, ICPs, regions, or go-to-market motions
-
Sales + marketing GTM plan design and execution
-
Timeline, asset, and campaign coordination
-
Measurement and early traction dashboards built in
5
Custom GTM Projects & Advisory
-
Planning frameworks and (light) GTM operating rhythm design
-
Partner program + sales enablement infrastructure
-
Martech guidance (when needed - but not our main gig)
Our
Story
Built by a marketer who’s been inside the chaos — and knows how to clean it up.
At mPowered Collective, we know that even the best teams struggle to scale marketing operations. Silos form. Handoffs break. Campaigns stall. Metrics misfire. Growth slows.
We've seen it firsthand, and we exist to fix it.
Founded by seasoned B2B SaaS marketer Jasmine Cortez-Vera, mPowered Collective was built from 20+ years of inside-the-chaos experience. Jasmine has led growth and revenue marketing for high-velocity startups where sales is pushing, RevOps is evolving, and marketing has to deliver — not someday, but now.
She saw what happens when go-to-market teams aren't aligned: wasted effort, lost revenue, and frustrated teams. And she knew there was a better way.
Today, mPowered Collective helps mission-driven and growth-stage organizations:
-
Build smarter, clearer go-to-market strategies
-
Launch and scale marketing operations that actually work
-
Connect marketing, sales, and operations into one cohesive engine
Our mission: To transform messy marketing operations into scalable systems, so you can focus on growing faster, smarter, and with less chaos.
Wherever you are today — launching something new, scaling up campaigns, or rebuilding revenue marketing from scratch — we meet you there. Then we build something stronger, together.
Ready to build smarter marketing systems?
Book a free call to see how we can simplify your go-to-market operations — and help you scale without the chaos.